SEO for Beginners Training
Our SEO for Beginners training course equips you with the essential knowledge to understand your business, market, and competitors in the digital landscape. Effective SEO starts with knowing your audience and how your business fits into the broader market.
From just £895* for one-day’s group training session
Through this course, you’ll learn how to identify key opportunities by analyzing competitors’ strategies, understanding market demand, and aligning your online presence to meet those needs.
Our step-by-step roadmap helps you build a solid foundation, guiding you to optimise your website for search engines, improve visibility, and attract the right traffic. Mastering these skills will position your business for better rankings, more engagement, and long-term growth.
This course provides the actionable insights you need to stay ahead of competitors and effectively reach your target market.
*subject to location, travel and possible accommodation.
Course Specifics
Requirements
- Access to a company website or digital asset for practical exercises.
- Familiarity with basic website operations and analytics tools (helpful but not mandatory).
- Tools required:
- Free: Google Search Console, Google Analytics, Ubersuggest (basic), Google Trends.
- Paid (Optional): Semrush, Ubersuggest (premium), Ahrefs (for advanced users).
- Recommended: Bring a laptop for hands-on exercises and group activities.
Description
This course provides a comprehensive introduction to SEO, blending theoretical concepts with hands-on practical experience. The training is structured into several tailored sessions covering SEO fundamentals, audits, competitive and market analysis, and strategy development.
Participants will engage in exercises such as SWOT analysis, competitor analysis, and brainstorming to create tailored SEO strategies for their websites. Using industry tools and templates, attendees will audit their digital assets and develop actionable SEO plans.
By the end of the day, you will have a clear roadmap to improve organic visibility and search rankings for your businesses to build your brand. More so if you combine this training with the second days training of “Building Your Brand”.
Who this course is for:
This course is ideal for small to medium-sized teams (3 to 15 individuals) within a company looking to improve their understanding of SEO. It’s designed for digital marketers, content managers, website owners, and anyone involved in enhancing online visibility. Whether participants are new to SEO or looking to expand their knowledge, this course offers valuable insights and practical strategies tailored to your specific needs.
Course content
Instructors
Steffan Rogers
SEO Instructor
Steffan is a certified SEO expert with 8+ years of experience, specializing in simplifying SEO concepts for beginners. He’s helped countless learners optimize websites and improve search engine rankings.
Andy Woolley
Digital Marketing Instructor
Andy is a seasoned digital marketing strategist with 20+ years of experience. He excels at teaching learners how to craft effective online campaigns, optimize ROI, and grow brand presence.
Start transforming your business today.
We’ll teach you how to implement vital changes quickly.
Please fill out the contact form below, and we will contact you to arrange a convenient date and time.